Seven Steps to Change the Design Story

Seven Steps to Change the Design Story

How do you align your design team and change the story in your department? Here are my seven steps to help creative leaders change their design culture. 1. Create a space for discussions and feedback. Designers need to feel that they are being heard. Start with asking...
Design For The People, by The People

Design For The People, by The People

Great design does not necessarily come from great designers. It comes from an environment that fosters creativity, collaboration and an ultimate vision. I’ve seen this firsthand. When tasked with updating the design of a globally recognized brand, the change didn’t...